Why It’s Time to Switch to Google Analytics 4
If you've been tracking your business's web traffic with Universal Analytics, now is the time to switch to Google Analytics 4 (GA4). Why? Google is phasing out Universal Analytics. It will stop processing new hits on July 1, 2023. If you rely on
3 Methods to Rank Higher in Google Search
SEO can be confusing. But we have a few tools and tips that help simplify things. Here are 3 methods to rank higher in Google Search. Using Google Tools Simple Onsite Optimization Thinking of your website in terms of "Mobile-First" Download
Your Complete Beginners Guide to SEO
A Beginner’s Complete SEO Checklist ✔️✔️✔️ What Is SEO and Why Do You Need It? If you’ve decided to dabble in the world of marketing, you’ve probably learned that SEO is all the rage these days. You’re dying to know what it
Crafting a Digital Marketing Strategy for Beginners | Pt.2
In the first part of this series, we discussed basic marketing approaches, channels, and tools. In this section, we will cover how to establish goals, audit your brand's current digital presence, and how to critically review your website for optimization opportunities. 1)
