How to Get Started with Google My Business (Part 2)
In part 1 of this series, we discussed setting up your Google Business Profile (the new name for Google My Business) and verifying your business address If you made it this far, you’re waiting for your Google postcard to arrive so you can complete the verific...
How to Get Started with Google My Business (Part 1)
Tips and Advice for the New Google Business Profile If you’re a business owner–especially a local business–one of the easiest ways to get exposure on a Google search is by creating a profile in Google My Business–now called Google Business Profile W...
Apple’s IOS 14.5 Update: How it Affects Marketing
Apple is responding to the increasing demands for user privacy The May 2021 iOS 145 update promises to be a game changer But how The iOS 145 update privacy initiative requires developers to provide explicit permission for apps to collect and share data Each...
3 Methods to Rank Higher in Google Search
SEO can be confusing But we have a few tools and tips that help simplify things Here are 3 methods to rank higher in Google Search Using Google Tools Simple Onsite Optimization Thinking of your website in terms of "Mobile-First" Download as a...
Your Complete Beginners Guide to SEO
A Beginner’s Complete SEO Checklist ✔️✔️✔️ What Is SEO and Why Do You Need It If you’ve decided to dabble in the world of marketing, you’ve probably learned that SEO is all the rage these days You’re dying to know what it is and h...
Crafting a Digital Marketing Strategy for Beginners | Pt.2
In the first part of this series, we discussed basic marketing approaches, channels, and tools In this section, we will cover how to establish goals, audit your brand's current digital presence, and how to critically review your website for optimization opp...
Crafting a Digital Marketing Strategy for Beginners | Pt.1
If you have the entrepreneurial spirit then you will need to face the task of crafting your digital marketing strategy and become adept at branding How do you do that if you are bootstrapping or on a tight budget It can be difficult for leaders of small,...
