Building Your Website: The Basics
[vc_row][vc_column][vc_column_text] Are you ready to create a website to help your business thrive? Your content is essential for getting the attention of search engines and those actively looking for your products and services. Let’s assume you have web hosting and a domain name
Now is the Time! Develop Your Presence Online
[vc_row][vc_column][vc_column_text]The first half of 2020 has been a challenge for many businesses--big and small. Everyone is trying to navigate the ever-changing norms while dealing with a world-wide pandemic. Shutdowns, social distancing, CDC guidelines, wearing masks, curbside pickups
California’s New Privacy Laws: What You Need to Know
At the beginning of this year, the California Consumer Privacy Act (CCPA) took effect. In a nutshell, it gives consumers the right to know what personal information companies use and share. More importantly, it gives consumers a chance to opt-out of
Web Content Accessibility Guidelines
WCAG: The Blueprint of Web Accessibility Recently we talked about some important points for making your website accessible to individuals with disabilities. It’s not only good practice, it’s also the law. As we discussed earlier, the Americans with Disabilities Act, created
Making Your Website Accessible to Everyone
Recent Legal Rulings Have Said Websites Can Be Held to ADA Compliance Rules. Is Your Online Business at Risk? You worked hard to create your website and make it thrive. Have you made sure even those with disabilities can easily access the
Does Blogging Help SEO?
Yep. Here are the benefits of blogs and why you should add one to your website. You started a business. Check. You created a great looking website featuring your business. Check. Now it’s time to sit back and wait for all the visitors
3 Methods to Rank Higher in Google Search
SEO can be confusing. But we have a few tools and tips that help simplify things. Here are 3 methods to rank higher in Google Search. Using Google Tools Simple Onsite Optimization Thinking of your website in terms of "Mobile-First" Download
Your Complete Beginners Guide to SEO
A Beginner’s Complete SEO Checklist ✔️✔️✔️ What Is SEO and Why Do You Need It? If you’ve decided to dabble in the world of marketing, you’ve probably learned that SEO is all the rage these days. You’re dying to know what it
Crafting a Digital Marketing Strategy for Beginners | Pt.2
In the first part of this series, we discussed basic marketing approaches, channels, and tools. In this section, we will cover how to establish goals, audit your brand's current digital presence, and how to critically review your website for optimization opportunities. 1)
Crafting a Digital Marketing Strategy for Beginners | Pt.1
If you have the entrepreneurial spirit then you will need to face the task of crafting your digital marketing strategy and become adept at branding. How do you do that if you are bootstrapping or on a tight budget? It can be